Introduction
A course in mass media or mass communication after 12th is one of the most interesting courses for students who are creative and have a flair for writing. With the internet and television reaching individual homes across the country and the world there is a great need for professionals who have been trained to communicate with the masses. It includes a career in the fields of advertising, journalism or public relations.
Advertising has always fascinated several students. Many students feel that this looks like the area that they want to get into but are not sure how. The students also feel they are creative... and have great creative ideas regarding advertising but do not know how to enter the world of advertising!
Journalism. Due to the boom in news-based organisations, there is an increase in demand for reporters, editors, writers, etc. Today, with the advent of internet, television channels and new newspapers, this field is wide open for any student who wishes to take it up as a career option. For most students who want to enter this profession, 'how' still remains the consistent question.
Public Relations Most big multinational companies today employ public relations professionals who can help them in marketing their products, events, services and help them build a goodwill in the market. Public Relations is a very important function today as it helps the organizations in building stronger relationships with their customers.
Different Undergraduate Degree Courses in Mass Media after 12th
The world of mass media is dynamic and ever-evolving, offering a plethora of career opportunities. If you are passionate about journalism, advertising, public relations, digital media, or broadcasting, pursuing an undergraduate course in mass media can be a great choice. Here’s a look at some popular UG programs in this field:
1. Bachelor of Mass Media (BMM)
A highly sought-after program, BMM covers journalism, advertising, public relations, and digital media. Students gain practical exposure through projects, internships, and workshops, preparing them for careers in print and electronic media.
2. Bachelor of Journalism and Mass Communication (BJMC)
BJMC is a comprehensive course that focuses on news reporting, media ethics, public relations, and content creation across various platforms. It is ideal for those who aspire to become journalists, news anchors, editors, or digital media specialists.
3. Bachelor of Arts in Journalism (BA Journalism)
This program emphasizes journalistic writing, media ethics, investigative reporting, and digital storytelling. It equips students with the skills needed to work in newspapers, television, radio, and online media.
4. Bachelor of Science in Mass Communication (BSc Mass Comm)
For those interested in the technical aspects of media production, this course offers a blend of media technology, video production, sound engineering, and digital communication.
5. Bachelor of Fine Arts (BFA) in Media Arts
A creative program that combines media production, graphic design, animation, and visual storytelling. It is perfect for students who want to explore filmmaking, animation, and digital arts.
6. Bachelor of Arts in Film and Television Production
This course provides hands-on training in filmmaking, scriptwriting, cinematography, and post-production. Graduates can pursue careers in filmmaking, editing, and television production.
7. Bachelor of Business Administration (BBA) in Media Management
Combining media studies with business principles, this course prepares students for managerial roles in media houses, advertising agencies, and digital marketing firms.
8. Bachelor of Communication and Media Studies (BCMS)
A multidisciplinary course that includes public relations, corporate communication, digital media, and advertising. It prepares students for diverse roles in media and communication.
Choosing the Right Course – MCM Classes will help you in your journey
When selecting a mass media course after 12th , consider factors such as curriculum, practical exposure, career goals, and specialization areas. The media industry thrives on creativity, adaptability, and technical skills, making an undergraduate degree a strong foundation for a successful career.
Pursuing a degree in mass media opens doors to exciting opportunities in journalism, digital content creation, broadcasting, advertising, and public relations. With the right course and dedication, you can carve out a rewarding career in this dynamic industry!
Good Colleges for Degree Programmes in Mass Media after 12th
College / University | Degree Name & Duration | Entrance Exam for Admission |
NMIMS University, Mumbai
| BBA (Branding & Advertising) | NPAT (National Test for Programs After 12th) |
St Xavier’s College, Mumbai | BA MCJ (Mass Communication & Journalism) | XET (Xavier’s Entrance Exam) |
Jai Hind College, Mumbai | BA (Advertising & Journalism) | JHC-CEE (Jaihind College- Common Entrance Exam) |
Symbiosis International University (SCMC), Pune | BA (Mass Communication), BBA (Media Management), BA (Visual Arts & Photography) | SET (Symbiosis Entrance Test) |
Flame University, Pune | BBA (Communications Management) | FEAT (Flame Entrance Aptitude Test) |
Manipal University, Manipal | BA(Media & Communication/ Graphic Design & Digital Marketing), BSc (Animation) | MET (Manipal Entrance Test) |
Christ University, Bengaluru | BA (Communication & Digital Media / Journalism) | Christ Entrance Test |
In another blog on www.mcmindia.org we will be talking about the details of the subjects offered by some mass media colleges.
Admission to BMM (Bachelor of Mass Media) after 12th colleges is highly competitive, with limited seats and rigorous entrance requirements. Aspiring students must excel in written tests, interviews, and academic performance to secure admission to top institutions. To boost your chances, expert guidance and structured preparation are essential.
MCM Classes offers comprehensive counseling and specialized coaching for entrance test preparation, ensuring you are well-equipped to achieve your dream of joining a prestigious BMM college. Contact MCM Classes ( www.mcmindia.org) today for personalized support and expert insights!
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